Mobile communities

Consumers are prompted to opt-in to mobile communities or clubs built around specific brands or products. The mobile community can be promoted via online,  SMS/MMS advertsising, SMS/MMS campaigns  and printed and point-of-sale material  to drive awareness and prompt registration. To register the consumers need to submit their basic demographic data. Upon registration consumers receive a welcome message and then periodically members will receive branded messages, promotional gifts, downloads  and tips from the sponsor.

In most mobile communities, mobile phone users can now create their own user generated content; creating own profiles, make friends, participate in chat rooms, create chat rooms, hold private conversations, share photos and videos, share blogs all through their mobile phone. This form of interaction is mobile social networking.

Velti enables the formation of mobile communities and mobile social networking through the Mobile Communities Manager, managing the interactivity with members to enhance participation.  Through our Mobile Marketing Platform we can facilitate:

• Multiple registration channels
• Real time tracking
• Advanced customer profiling information

Deliver mobile communities to enhance your brand

We have the experience of delivering successful mobile communities so there is no better place to start than contacting us to discuss what you need to do to make it happen.