Mobile Advertising
Mobile TV and video
The continued growth of broadcast and cable television programming creates prime opportunities for marketers to leverage the mobile channel for both targeted branding impressions and measurable direct response leads.
Mobile TV and video in the form of streaming and live TV content around the world, is growing rapidly.
Our Mobile TV ads and Sponsored Video ad Manager allows advertising to be inserted pre and post roll, in real time alongside streamed and downloadable video and TV content. Ads are optimised based on each mobile device’s technical capabilities and the network conditions. They are targeted based on the user profile and contextually based on the content viewed by the consumer. This functionality gives you the ability to make sure that messages reach relevant audiences and are delivered with unprecedented quality. Only a CPC cost model for clicks to download/view is applicable.
Case Studies
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Argos "in-stock" mobile campaign
View case study
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Barcardi "B-live" SMS promotion
View case study

